Choosing an affiliate marketing agency can be challenging, and the process doesn’t quite look the same for a DTC brand as it does an enterprise business. The goals may be the same but the roadmap looks very different. Most businesses prioritize growth, and for a DTC brand, that could be acquiring new customers, shifting your …
What should you look out for to signal that your influencer program has grown beyond the realms of in-house management? If you spend too long managing creators, are unsure about ROI, or are looking to scale with ‘always on’ campaigns, it’s worth considering. Plans to expand internationally, increasingly complex compliance, and a team stuck between …
Signs You Need to Hire an Influencer Marketing Agency Read More »
There’s a common perception that card-linked offers (CLOs) are a marketing channel on their own because the benefits speak for itself. Put simply, card-linked offers are added to an existing affiliate program by integrating them into your current partnership tracking, attribution, and reporting framework—not by creating a separate marketing channel. Instead of relying on clicks …
How to Add Card-Linked Offers to Your Existing Affiliate Program Read More »
Whether you’re looking to sign up with an affiliate marketing agency for the first time, or you’re looking to switch, you may have already done research and come across DMi Partners. It’s easy to assume that agencies that have the most influencers or brands under their belt are the best, but the right agency is …
